20 March 2024
Journey Beyond, owner and operator of Australia’s multi-day experiential train journeys, has announced a partnership with South Australian holistic beauty brand, Jurlique. Certified B-Corporation Jurlique will supply a range of sustainable, natural-based products for guests travelling in Platinum on The Ghan, Indian Pacific, and Great Southern from April this year.
“Journey Beyond and Jurlique share a similar philosophy around connection with nature, making this a natural partnership in more ways than one,” says David Donald, Executive General Manager of Rail at Journey Beyond. “Our train journeys are all about connecting with the landscapes we travel through, so Jurlique’s high-performing, pure and natural skincare, which is based on sustainable biodynamic farming and ingredients that come from the land, is a perfect fit.”
Jurlique is a pioneer in the area of holistic and conscious beauty, with biodynamic farming at the core of crafting beauty rituals that are in harmony with nature. “Our vision was to formulate the purest skincare products based on the healing properties of nature and to inspire people to health and wellbeing,” explains Ulrike Klein, Jurlique Co-founder.
Platinum guests will delight in seed-to-skin products including Lemon, Geranium & Clary Sage Shower Gel, a unisex, soap-free shower gel enriched with pure organic botanicals; and the matching Lemon, Geranium & Clary Sage Body Lotion and Handwash. Jurlique’s Lavender Shampoo and Conditioner, which are again soap-free and include organic Rosemary extracts, Lavender extract and Macadamia and Jojoba Oils, complete the suite of in-cabin, premium amenities.
“Journey Beyond continually strives to surprise and delight at every point. We are confident that this partnership with Jurlique will elevate the experience for our Platinum guests,” says Donald.